Pastel colours evoke safety and friendly environments. Natural motives together with children playing underline the aim of the product – to educate children in a natural and playful way. Used font Kaushan Script for decorative headings in combination with the Quicksand font for texts, underline the friendly and playful look of the website.
Quicksand is designed for display purposes but kept legible enough to use in small sizes as well.
The goal of the landing page was to clearly communicate the advantages of Montessori toys. After an initial presentation, it naturally leads the visitor to the online store with multiple products and its variations.